For many years, Apple, Inc. has been accused of intentionally slowing down its older generation iPhones to ensure that customers will purchase new iPhones. These claims have recently resurfaced in the news as another attempt to undermine the company. Apple’s intention was to relieve the power depleted by the phone so that usage would not be interrupted. Members of the press and Apple customers exaggerated the problem, damaging the company’s reputation.

Apple disclosed that they were in fact slowing down the phones but stated that their goal was to further the lifespan of the phones. One year ago, in software update 10.2.1, the company added a patch that lowered the amount of power processed by the device so that it would not shut down unexpectedly.

Apple felt obligated to appease their customers’ concerns, and so they lowered the price of a battery fix by 50 dollars. Customers, even those without battery problems, can now change their battery for just 29 dollars, instead of paying 900 dollars for a slightly more advanced phone. This move was a terrible choice for Apple, as the company’s reliability is not only in question, but its revenue from new iPhones will be heavily diminished as a result.

Jason Koebler of Vice’s Motherboard said, “The scandal here is not that Apple throttles your phone. It’s that it doesn’t tell you it throttles, and makes it hard for you to fix the problem.” Koebler admitted that changing an iPhone’s battery is problematic and that Apple purposely manufactured the product that way.

Koebler is correct that Apple produced the phones in this manner, but its intention was not to make customers’ lives harder. Rather, it was to reduce customers’ risk of harming their devices when trying to replace their batteries. Customers disinclined, for whatever reason, to go to the Apple store may decide to change the battery themselves; in doing so they would void their warranty and possibly damage the phone. Apple seeks to avoid this because they do have their customers’ phones’ well-being in mind.

The statement and false accusations by the media caused uproar within the Apple community. Customers believed that they should have the right to a shorter battery life over a slower phone, and they are right—Apple should have been more transparent with the fixes. Even after Apple’s statement, people continue to suspect that the company is only attempting to increase profit. They are unable to comprehend that Apple was trying to help them.